Mastering Commercial Design : Promos, Print, Social Media and Publishing

In today’s visual-centric world, the power of design is undeniable – particularly when trying to gain attention in crowded marketplace.

Yet, so many aspiring artists and professionals grapple with creating designs that truly resonate, make an impact, or stand the test of time. You’ve likely faced the frustration of your artwork getting lost in the noise, or felt the sting of a design that doesn’t evoke the desired reaction.

Perhaps you’ve looked at iconic designs and wondered, “What’s their secret?“.

In this webinar, Vladimir Chopine pulls back the curtain on the design secrets that power the entertainment and publishing industries.

You’ll discover how iconic designs shape consumer perception and drive sales. This includes a live mini-workshop, and helps you understand how mastering the art of visual persuasion can elevate your designs from the ordinary to the unforgettable.

This session also launches our full course on Mastering Commercial Design, and shows how our training can give you the edge in creating artwork for the advertising, publishing and print industries. This is more than just a sneak peek—it’s your first step into mastering industry standards and making your mark in the world of design

Introductory Session Content

Introduction

• Welcome and Overview: A brief introduction to the course, outlining the key skills and knowledge that will be covered.
• Meet the Instructor: Vladimir Chopine’s background, accomplishments, and unique insights into the world of design.
• Course Goals: An overview of what students will learn and how it will benefit their careers or personal projects.

Understanding Design Fundamentals

• The Power of First Impressions: A quick exploration of how posters, promos, and book covers influence buyer decisions.
• Key Design Principles: A snapshot of the essential design principles that create compelling visual communications.

The Impact of Iconic Designs

• Iconic Case Studies: A brief analysis of iconic poster and book cover designs that have stood the test of time.
• Learning from the Best: How these classics have shaped industry standards and what students can learn from them.

The Design Process

• From Concept to Creation: Steps involved in creating a design that communicates effectively.
• Practical Tips: Sneak peek into the practical, hands-on approach the full course offers, with examples of real-world design projects.

Live Mini-Workshop

• Interactive Element: A quick live design demonstration, showing how a simple concept can be transformed into an engaging poster or cover.
• Participation Call: Encouraging attendees to share their thoughts on the design process and what elements they find most impactful.

Course Highlights

• Curriculum Overview: Key topics and skills that will be covered in depth in the full course.
• Exclusive Content Teaser: Preview of the unique content, such as case studies from Marvel Studios and advanced Photoshop techniques.
• VIP course membership level benefits

Q&A Session

• Open Floor: Attendees can ask questions about the course content, structure, and any other queries they may have.

Closing Remarks

• Thank You and Next Steps: A heartfelt thank you for attendance, instructions on how to sign up for the course

Premium Ticket

Premium ticket for this event includes a searchable HD recording of the webinar plus this bonus tutorial (worth $35) on Expert Compositing with Photoshop and 3D rendered backgrounds by Vladimir:-

This webinar event is an introduction to our new coaching group providing in-depth knowledge and skills for commercial design

In this immersive course, you will delve into the art and design techniques that are key to crafting compelling promotional materials, with a special focus on elevating items for sale, including digital 3D model content for platforms like the DAZ 3D store. You’ll go beyond the foundational principles of poster and book cover design and gain mastery over advanced techniques that set your work apart in the marketplace. Our curriculum emphasizes practical, real-world applications from Vladimir’s experience with a wide variety of clients, ensuring that every lesson is grounded in hands-on experience tailored for commercial success.

We’re currently running an early-bird discount for joining the course.

Use code “commercial10” to get a 10% early-bird discount on this course

About the Instructor : Vladimir Chopine

Vladimir Chopine holds a Master’s degree (or its equivalent) in Marketing and has led a team of technologists at DSW ad agency, contributing to branding projects for renowned brands such as Intel, Iomega, Carrier, Marvel Studios and Kodak, among others. He is an acclaimed digital artist and photographer, with numerous awards to his name. In addition to owning and creating content for the training site Geekatplay Studio, he teaches on various platforms, including Udemy and Skillshare. His portfolio also includes a range of promotional and cover materials for movies, series, and publications.

See a selection of his commercial artwork HERE